Online marketers have had the ability to find out different methods to use drones in their marketing strategies. Some of these methods, while still in their infancy, reveal a substantial capacity for the future of marketing.
Huge Potential? Let us find out!
Drones As A Service Delivery
Brand names– and even little local businesses– are using drones to reach and WOW their customers. The brand-new physical medium to market a product or a brand name to the public.
In 2013, a few restaurants establishments, such as the London-based Yo-Sushi, with its flying tray, explore drones to serve food to their clients.
The marketing company Hungry Boys launched a drone-advertising project for the noodle shop chain Worker. They utilized drones to carry small flies past the windows of Moscow office complex, promoting the store’s lunch specials just before lunch-time. The agency reported a boost of 40% in the orders at Worker dining establishments in the location.
Publicis Salles Chemistri, the ad agency behind this event, used the “drone quins” to inform the workplace employees and passers-by of special deals available on Black Friday at the shop.
In November 2014, TGI Fridays released the #Togethermas Mistletoe campaign. Drones were utilized at some places belonging to the chain to fly to tables where couples were consuming, welcoming them to kiss under the mistletoe.
Ad agency like DroneCast and Hoover provide “drone-advertising” services. They use drones for dropping advertising items like shirts or gift cards, flying banners, or for delivering particular items throughout occasions such as auto programs, celebrations, concerts and numerous other themed events.
Drones As Actors Marketers the Drones as the main surprise element in video commercials. Amazon was among the first of the big brand names to use drones in commercials when they launched a 2013 video to produce buzz around their still-to-come Prime Air service. This service allows Amazon to deliver bundles “in Thirty Minutes or less using unmanned aerial lorries.”
The good boom of drones shot in commercials happened in 2014 and 2015. Coca-Cola used drones in 2014 in its Happiness from the Skies campaign, developed with Ogilvy & Mather Singapore and the nonprofit organization Singapore Generosity Motion. Drones were shot while providing Coke cans and enjoy messages to Singapore migrant workers required to live far from their households for long durations of time.
Pepsi Max took full advantage of drones in their advertisements.
From the Pepsi Max’s “What If” video and Pepsi Max’s viral #LiveForNow campaign, created shows for drones in the middle of Barcelona as referees in an interactive soccer arena.
Here is a magnificent example of Drone Advertisement from Pepsi
New Year is coming soon, and it has been a good droning year for all the enthusiasts and the drone industry. Insights have released a fascinating wrap-up of partnerships, financial investments, and acquisitions of 3 dominant players in the market (DJI, Intel, and Parrot) up to 2016.
The Skylogic Research study shares a few of the findings of the firm’s analyses from 2016 and reveals industry designs in this fantastic piece with the Drone Radio Program. The market will see improvements in self-governing systems, deep learning, movement range, flights over individuals, software application, airspace systems, drone connection on the 4/5G networks. The drone journalism, demand for ‘drones as a service’ companies, usage of drones for public safety and very first responders and legal disputes between regional and state policies will be on the improvement.
The 2016 Commercial Drone Market from the UAS International
UAS Vision released an interview with Peter Van Blyenburgh, President of UVS International, the biggest drone market association worldwide. Peter talks about the progress in the harmonization of European guidelines, regulations, and requirements, the state of the market, public understanding, comparisons with the United States market in addition to some forecasts for 2017.
Talking about public perception, a brand-new study from the Saint Leo University Polling Institute shows that in 2016 the public has grown more knowledgeable about drones and concern levels have dropped regarding the existence of drones in airspace and their usage for business and civil applications.
Latest look at CNN’s News Drone
Will 2017 be the year the Drone Boom?
The last talk about the transition to the brand-new year: Tero Heinonen, CEO of Sharper Forming Inc. assesses what happened in 2016– with a focus on drones in shipment– jumping to the conclusion that 2017 will be the year of the boom of adoption of business drones.
The big news of the week was Amazon’s delivery trial made to two genuine consumers near Cambridge, UK. The drones flew autonomously assisted by GPS and flew under 400 feet. Lots of hype around this trial! The video went viral, but there’s also some criticism from different quarters. Sally French (The Drone Woman), for example, is the viewpoint that the drone delivery market hasn’t achieved much in the near 2015, and slams the marketing buzz surrounding it.
Amazon also discussed in this thought-provoking and deep post by Bradley Garrett and Adam Fish of The Guardian, on who owns the air. They reveal the concept that if the drone access to the airspace is used to corporations such as Amazon, it should be provided to hospitals, proving ground, and journalists too. It’s a well written, believed provoking piece.
In the meantime, the French General Directorate for Civil Aviation (DGAC) has authorized DPDgroup, to work a regular business drone line in the Var department of France which is the Le Groupe La Poste’s worldwide express subsidiary. DPDgroup will deliver parcels as much as 3kg using drones on a regular 15km path once a week in the experimentation phase which follows two years of screening.
We surely can count to the Drone Market to expand next year 2017. Read more articles about the 2017 list of drone exhibition.
Finally, the list of the 2017 Commercial Drone Events by Area and by Month is out. We have arranged it for you so you can be ready in advance to join as an Exhibitor, Spectator, Guest, Buyer, Writer, and Entrepreneur. Make sure to contact the show in advance if you want to become a speaker, host or exhibitors.
COMING NEXT WEEK in JANUARY:
January 5-8, 2017 in Las Vegas, USA The Drone Show
January 6-8, 2017 in Ontario USA the AMA Expo West 2017
January 19-21, 2017 in Busan, South Korea Drone Program Korea 2017
January 25-26, 2017 in Madrid, Spain CivilDRON 2017
Since first in our List is the Las Vegas Drone Show
February 2-4, 2017 in Madrid, Spain the Global Robot Expo 2017
February 7-8, 2017 in Montreal, Canada Commercial Applications For Unmanned Aerial Cars (UAVs) Conference 2017
February 18-20, 2017 in Paris, France Le Beauty parlor Du Drone 2017
February 21, 2017, in Cranfield, UK Drones 2017: Accident & Examination
February 24-26, 2017 in AMA Exposition East Secaucus, U.S.A
February 27-March 02 2017 in Barcelona IDE International Drone Expo 2017 Barcelona, Spain
February (events not verified yet):
TUSExpo The Hague, The Netherlands (not verified yet in 2017).
UAS4RS (Unmanned Airplane Systems for Remote Sensing Applications) Conference Brisbane, Australia (not confirmed yet in 2017).
Drone Fair Vancouver Burnaby, Canada (not validated yet in 2017).
March 2-3,2017 in Nürnberg, Germany U.T.SEC– Unmanned Technologies & Security Exposition & Conference 2017
March 10-12, 2017 in Dublin, Ireland Drone & Tech Exposition Ireland 2017
March 10-12, 2017 in Brussels, Belgium Drone Days 2017
March 20-24, 2017 in Hannover, Germany CeBIT 2017– Unmanned Air Systems & Solutions
March 22-23, 2017 in Barcelona, Spain The Drone Program-International Drones Exposition & Congress 2017
March 22-23, 2017 in Rotorua, New Zealand MobileTECH 2017
March 23-25, 2017 in Chiba, Japan Japan Drone 2017
March 29-30, 2017 in Melbourne, Australia Connect Exposition Drone Summit 2017 Age of Drones Hamburg, Germany(date not announced yet).
April 2-5, 2017 in Houston, U.S.A Spar 3D Expo & Conference 2017
April 5-7, 2017 in Doha, Qatar Unmanned World 2017
April 19-21 2017 in Chiba, Japan International Drone Exposition 2017
April 24-27, 2017 in Las Vegas, U.S.A NAB Program– Aerial Robotics & Drone Pavilion 2017
April (occasions not validated yet):
FAA UAS Seminar Daytona Beach, U.S.A.
European UAV Traffic Management (UTM) Day Geneva, Switzerland.
May 4-5, 2017 in San Francisco, USA Little Unmanned Systems Service Exposition (sUSBE) 2017
May 8-11, 2017 in Dallas, USA Xponential 2017
May 9-11, 2017 in São Paulo, Brazil Drone Show Latin America 2017
May 10-11, 2017 in Bristol, UK Drone Tech Europe 2017
May 11-14, 2017 in Toulouse, France DroneFest– FabLab Festival 2017
May 24-26, 2017 in Tokio, Japan IDE International Drone Exposition Tokio 2017
May (events not validated yet):
DroneConvention Genk, Belgium.
Unmanned Solutions Online Forum (USF) Bucharest, Romania.
Roma Drone Expo & Program Roma, Italy.
Unmanned Freight Aircraft Conference Enschede, Netherlands.
UNVEX Madrid, Spain.
June 5-9, 2017 in Denver, USA Need for Unmanned at AIAA Aviation 2017
June 9-11, 2017 in Athens, Greece Drone Expo
June 12-16, 2017 in Barcelona, Spain UAV Remote Sensing Applications Course 2017
June 13-16, 2017 in Miami, U.S.A ICUAS’ 2017
June 14-15, 2017 in Brussels, Belgium RPAS Conference 2017
June 20-22, 2017 in Brussels, Belgium Industrial UAV Expo Europe 2017
June 23-25, 2017 in Shenzen, China Shenzhen International UAV Expo 2017
June 28-July 01, 2017 in Shanghai, China IDE International Drone Expo Shangai 2017
June (events not validated yet):
Nordic UAS Occasion Odense, Denmark.
Drones, Information X Conference– U.S.A San Francisco, USA.
Unmanned Global Systems Paris, France.
Drone Fair Calgary Calgary, Canada.
Kappa Drone Festival Torino, Italy.
Little Unmanned Aerial Systems for Environmental Research study Worchester, UK.
USI Conference– Washington Washington, U.S.A.
July 19-21, 2017 in Portland, USA ASCEND Conference & Expo 2017 ().
August 21-23, 2017 in Grand Forks, U.S.A UAS Summit & Expo 2017 ().
August 29-September 2, 2017 in Brisbane, Australia World of Drones Congress
August (occasions not validated yet):
The Business UAV Program– Africa Johannesburg, South Africa.
September 5-7, 2017 in Singapore, Singapore Drone TechX– TechX
September 6-8, 2017 in Las Vegas, U.S.A InterDrone 2017
September 7-8, 2017 in Noida, India USCEI (Unmanned Systems Conference & Exhibit India) 2017
September 21-22, 2017 in Berlin, Germany Drone Berlin 2017
September 26-28, 2017 in Hamburg, Germany Interatrial Solutions 2017
September (occasions not validated yet):
Drone Experience Nantes, France.
MexDrone International Teotihuacán, Mexico.
UASympEx Hamburg, Germany.
ExpoDrónica Zaragoza, Spain.
Drones Middle East Conference Abu Dhabi, UAE.
Dronemasters Logistics– IAA Commercial Cars Hannover, Germany.
LleidaDrone Specialist & Amateur Conferences Lleida, Spain.
DronItaly Modena, Italy.
DronEast Constanta, Romania.
October 3-4, 2017 in San Jose, U.S.A Drone World Exposition 2017
October 24-26, 2017 in Las Vegas, USA Commercial UAV Exposition 2017
October (events not validated yet)
Raes Annual Conference London, UK.
USI Conference– San Francisco San Francisco, U.S.A.
DroneTech Torun, Poland.
UAV Show Bordeaux, France.
Over Head Prague, the Czech Republic.
The Drone Educators Conference San Bruno, U.S.A.
November 15-16, 2017 in The Commercial UAV Program 2017 London, UKNovember (occasions not validated yet):Unmanned Canada Edmonton, Canada.
Drones, Information X Conference-Ireland Dublin, Ireland.
Exposition Drone Mexico Cuauhtémoc, Mexico.
Arizona UAS Conference Scottsdale, USA.
UTM Convention Syracuse, USA.
Spaceport America Drone Summit Truth or Outcome, USA.
Catalonia Smart Drone Occasion Barcelona, Spain.
China Commercial UAV Congress Shanghai, China.
DroneCon Johannesburg, South Africa.
Drone Fair Ontario Oshawa, Canada.
EASA High-Level Conference Warsaw, Poland.
DECEMBER: No events confirmed in December 2017 as much as date.
UAV World Conference Virtual.
UK Drone Show Birmingham, UK.
RPAS CIV OPS Brussels, Belgium.
Commercial UAVs Brisbane, Australia.
International UAV Program Toronto, Canada.
National Drone Show Washington, D.C., U.S.A.
International Drone Exposition (IDE) Los Angeles, U.S.A.
UAS TAAC Conference Santa Fe, U.S.A.
Countering Drones London, UK.
RoboUniverse San Diego, USA.
Are you thinking of Attending Drone Exhibitions and Conventions? Here are the lists of Advantages you as a Hobbyists and or as a Business Entrepreneur will benefit from.
Introduction of your new Drone business
You have a new item, and you wish to promote it. You have currently offered your item on your site and b2b social media networks like the World Expo. Showcasing your item in essential business players of your field in a Drone Exhibition or Drone World Expo is an excellent opportunity. Many organizations are waiting for the right show to present a brand-new product.
Make Inter-Drone connections near you
Even if you have built a big network with many connections, there is not constantly a great chance to meet each other face to face. So, welcome your connections to go to a trade convention or an exhibition you take part in. It is the very best possibility to fulfill your connections and at the same time to fulfill some brand-new potential partners or purchasers.
Enhance your Drone’s Sales and Image
The first step to improving your B2B Drone Business are having a well-designed website and a remarkable profile for your company and you company in social media networks. In trade and exhibitions, you have the chance to prove that your imagination becomes part of your business. Style a cubicle pertinent to your imagination and make the finest impression for your brand. You ought to also provide some free gifts or samples for visitors.
Keep an eye in competition
You have currently browsed and created your competitive benefit through socials media for your research and B2B. You can know what your competitions action are. Have one of your partners have a look at your rivals’ cubicles and collect evidence to evaluate your competitiveness.
Use media for your promotion
Trade convention and exhibits get media protection so you should be prepared to promote your business through media, either radio or tv stations. You can produce a video or take photos and after that share them through social media to make a favorable feedback for your profile. You should also utilize any references from media to share to your profile.
Discover the Latest Trend
Going to or participating in the Drone Convention and Exhibitions will make you more experienced, knowledgeable and more aware of the latest Trend and opportunity in the Market. There are numerous things to discover your organization’s field, other products, brand-new ideas, and trends. Take this chance to improve your understanding.
Increase your Drone sales
By doing all the above, you have created a favorable impression for your business. This will cause larger brand name awareness, larger interest for your service and of course, it will increase your sales. Remember to use whatever in combination with your social media to inform your connections at the same time for your progress.
For more information about Drone Expos and Exhibitions, stay tune for the next Article. Read more: 2017 International Drone Shows to Attend Near Me.
All your comments and suggestions are welcome below.
The Drone Racing begun in Australiaand rapidly gaining more and more popularity around the globe. Drone lovers and business are expected to give in to this brand-new sport. We reside in a new technological age which guarantees significant advancement for the on-growing drone racing community. Companies aim to develop items with better features and specifications. They compete for quality and cost, trying to earn their area as a leading brand in this brand-new market. A sudden wave of both low-priced and high-cost drones is hitting the marketplace as lovers collect around drone websites and forums awaiting the most recent drone racing products and updates.
The drones that are used for racing aren’t the typical drones we see being flown in parks.These are high-power racing makers that increase to 140 km per hour and have no stabilization systems and can not hover. They just travel at unbelievable speeds, are incredibly nimble, and the crashes are great to enjoy. Drone racing lovers can complete in 2 modules: FPV racing (real time video transmission through safety glasses or screen) and FreeStyle flying (acrobatic flights).
Anakin Sky-Hero Anakin
Drone makers such as Walkera, Sky-Hero, and Team BlackSheep have currently designed excellent racing drones for this approaching year. More speed, more powerful frames, much better efficiency, and smooth, responsive flight. Companies intend to see their product winning events and stand out as the finest racing drone. Among the first drones to have prospered at this is the multi-award winning Sky-Hero Anakin, the most treasured racing drone to this day.
Walkera, another huge business in the market, as likewise recognized the capacity of drone racing. For that reason, already launched three terrific racing products in the market, Walkera Runner 250, Furious 320 and F210. Intended for racing newbies, making certain easy assembly and practical features and specs. Everyone can have a go at this brand-new sport without needing to invest thousands of dollars. Place on your FPV (Very first Individual View) Goggles, modify your racing drone, get your controller and be prepared for a 21st-century experience.
The Future of Drone Competitions
As the drone mania grows and enthusiasts’ excited to complete, the world offers the primary steps into expert drone racing. 2017 is the year of many drone racing competitions first edition. The pastime has grown into serious World Competition. Enthusiasts develop into professional drone racers, groups are formed, sponsor contracts are struck, and surprisingly fast drones pierce the sky. We are speaking about occasions such as the upcoming 2017 United States National Drone Racing Champion, which will decide USA’s First Drone Racing Champ. This National Competition awards $50.000 to the winner. Fortunately don’t stop here, for all the drone racing pilots and fans all over the world, there is now a Drone Racing World Champion! The Drone Racing League, a 5 stage competition in which groups of drone racers compete versus each other for the very best scores.
The Last world Competetion for Drones was held in Dubai with a total price of $1,000.000.00. Watch this for more information:
Have you ever flown a racing drone? Do you own a racing drone and are you lured to complete? Let us know in the remarks.
Read More: Incoming Drone Events in January 2017
USA January 5-8, 2017
CES – Unmanned Systems 2017 Las Vegas,
AMA Expo West 2017 Ontario, USA (January 6-8, 2017)
Drone Show Korea 2017 Busan, South Korea (January 19-21, 2017)
CivilDRON 2017 Madrid, Spain (January 25-26, 2017)
Read More: 2017 International Drone Shows to Attend Near Me
DJI Phantom 3 Professional Quadcopter 4K UHD Video Camera Drone
The Phantom 3 Professional Quadcopter 4K UHD Video Camera Drone is another improvement that has been added to the DJI’s Phantom series. With a completely supported 3-axis 4K UHD electronic camera, this drone is unquestionably a work of art when it pertains to taking high-resolution videos and quality images.
The 4K UHD video webcam drone can be gotten at an extremely competitive rate of $1,127.00 (Quadcopter simply). With an additional battery, you can likewise get it at the expenditure of $1,259.00. A couple of other gadgets that make it rewarding include 4k UHD camera with entirely supported 3-axis gimbal. The addition of Lightbridge digital streaming makes seeing of 720p video possible. Flight battery and rechargeable remote controller make the maker totally set to fly. The drone has likewise been fitted with DJI Pilot app for iOS and Android for possible live watching and total video cam management. This product is limited to flying within 15 miles radius of the White House.
The Phantom 3 Professional continues to keep the development and creative qualities that the DJI’s Phantom series is comprehended for. The totally supported 3-axis 4K UHD camera provides a cutting edge for crispy, smooth videos, and for still images. The addition of a brand-new generation of Lightbridge technology is to make it rather easy for 720p HD digital streaming of live video straight from the drone. Controlling of the cam and seeing a video in genuine time is possible as one flies this highest drone.
The DJI Pilot app’s sophisticated features permit you to share videos as they are produced. The Phantom Professional also features optical and ultrasonic sensing units also comprehended as Vision Positioning, to allow you to fly this drone inside your house even when GPS signally is missing. It similarly has all functions expected in any DJI drone. These consist of high-power flight battery, an efficient mobile app for Android gizmos or iOS, GPS navigation including lorry departures and car landings, and an integrated security database which contains a list of no-fly zones.
DJI has put some constraint procedures in place to avoid your device from having the capability to run within a 15 miles radius of the White House. Also included in this no-fly zone are Arlington, Silver Spring, Prince Georges County, Montgomery County and Falls Church. Your engine is immediately shut down as soon as in this zone, despite the truth that DJI does not warn you of this problem before making your purchase. Nevertheless, as quickly as you are out of the 15 miles radius, your drone has to work totally excellent.
Operating the 4K UHD video electronic video camera drone is rather simple. You only have to slot in the Lipo battery into the compartment under the V-Cam, and after that add the AA batteries in the transmitters and you ready to go. The minute you switch on the system, traffic signal flashes on to let you know that the drone is prepared to go.
Hand on with DJI Phantom 3 Professional Quadcopter 4K UHD Video Camera Drone – the best possible quality of quadcopter
Why is it that among all the radio controlled toys, radio managed helicopters are considered the hardest to fly? One of the answers to this question is that they are replicated to look like the genuine helicopters! Think of it: while a train can go just forwards and in reverse, cars and truck can go forwards and in reverse, in addition to left and best, but a helicopter can go forwards, backward, left, right, up and down! It can also turn 360 degrees in either direction, including while inverted!
Do you want to learn the world of flying a helicopter?
So, if you aspire to delve into the world of radio regulated helicopters, be prepared, and open up to learning! You are going to try to manage the flight of your radio controlled helicopter while not necessarily looking the very same method your helicopter is looking. Being oriented in these conditions is a not simple to accomplish. It certainly is a skill which takes a lot of time to master.
Use a Simulator
Using a simulator before attempting to fly for the very first time is a must! You should familiarize yourself with the qualities of a remote regulated flight prior to flying the real thing. Otherwise, you might crash your toy and wind up with numerous dollars of damage to your – or another person’s – remote controlled helicopter. Or, worse: you could cause an injury to some other flier on the field!
Select your toy
In this video, you will see different types of rc helicopters for beginners
Assemble or Ready made
Unlike just a few years earlier, when radio controlled helicopters used to be an unusual sight, today one can select in between different shapes and sizes of such toys. They come either all set to fly (you just need to unload them and charge them and they are all set to go), or you have to put one together from parts.
Big machine or Small machine
There are little electric-powered designs which are ideal to be called toys, however, there are also large, turbine-powered ones needing the trailer to carry them to the field to fly! Your radio managed helicopter consists of the main rotor, tail rotor, swash plate assembly, collective and cyclic control. Increasing the angle of pitch of the tail rotor blade enhances the quantity of thrust while reducing the pitch decreases it. The bigger machine, like any other larger helicopters, provide more stability up in the air. It can surpass strong winds and unexpected turbulence that made it easier to control. Unlike the small machine, it does not have the weight to be stable up in the air. It can be faster but need to do more concentrating on the controller.
Electric Powered or Fuel powered?
Should you pick the electrical energy of fuel power? There is no clear winner when it concerns the sort of power powering your remote controlled helicopter: they both include their set of advantages and downsides!
Still, you can not expect the very same speed and agility from a toy-grade helicopter as you can from a hobby-grade remote regulated helicopter. But, they are both equally fun to fly.